Inner Assets
Elevate with Inner Assets
Who We Are
About
Our intellectual property and assets are our blood line and we keep it safe and sound with legal contracts. We design products that support you during your set and in between your sets. Our brands concept is producing barbells that have loud ornamentation to let the world know that we develop tools to make you a bigger faster stronger human being. Bringing attention to yourself is a normal psychological act, with intense regular diet and exercise and with correct products, you will be doing just that!
This brand and it’s family of products zero in on this for you by offering you products that are purely designed to inspire and motivate you to be a good looking person inside and out.
Meet Our CEO
Dr.Todd Richards
Hello there, I am Dr. Todd Richards, Ph.D., seen here, an inventor and entrepreneur focused on and dedicated to R&D for human performance technologies. My friends and colleagues have called me the brains behind the brawn if you will. Massive amounts of text can be written here about my skill sets and Intellectual Properties, but that’s not to be spelled out here and now.
For this ABOUT US message, I want everyone to know that for me to enter the strength and condition [fitness] industry as a business was a straightforward decision to jump into, as a pathway to freedom and happiness.
Of my 31 years of experience, I have committed 14+ to 12-hour days x 365 to research and develop new technologies. I only aspired to enter this fantastically competitive business due to my extreme passion and, some would say, obsessive approach to designing, engineering,, and inventing new exercise technology products along with stand-alone, non-proprietary designs. So, the good news: I have succeeded beyond words in developing new information for my fellow man to use and prosper.
Let’s quickly discuss my approach to being a brand Vendor, Engineer and multibrand developer in the fitness space. I ONLY DESIGN, DEVELOP AND OFFER ORIGINAL PRODUCTS!This is my foundation of how I roll. I have an escalated application count for US patents and beyond them are original designs that I am exclusively bringing to the marketplace slowly on my own with no investors.
Now, I want all that are reading this to understand that 96% of my R&D is unseen and is not at the marketplace. Having said that, it is ready to be sold off or such to other entrepreneurs in the technology and design of strength products proper.
Any individual who becomes a customer, partner, investor, or owner into my brands and products can rest assured your purchased assets, time and money are in the best hands they can be. I am very serious about success and quality, as they are two terms that are married forever. Anyone trying to stand out in the crowded competition of mankind’s creations would agree
I am closing this message to invite any entrepreneur, established brand or individual seeking to learn more You can contact me for 1] consulting, 2] coaching, or 3] product & parts design sharing licensing, 4] licensing my IP, 5] buying my IP or 6] anything else regarding moving forward into your journey for success into becoming an exercise technology vendor.
Our Products
Discover Our Product
OUR OBJECTIVES
-----.-Core Objectives
We are proud to present to the world our original barbell products. All of our barbells sport styled, customized, decorative, ornamental, visual, masculine features on our flanges. Our objectives and designs are for you to 1] Be inspired & Motivated to exercise with our brand of barbells 2] Enjoy the finer things in your exercise environment.
As you see our line up all have 30mm rods for general strength training. The masculine molded parts are of high quality real rubber materials. The big picture is to identify these tricks as taking the barbell a huge step away from any other barbell manufacturer, as that is what we intend to be, on an island, away from others. We love to compete in industry but also want to be respected as a founding pioneer of design technology.
We appreciate you and stand by your side “every rep of the way.
Todd Richards, Founder
